The Wisdom of Crowds® Data Catalog Study 2022 provides a wealth of information and analysis, offering value to both consumers and producers of business intelligence technology and services.
Vendor licensees use the Wisdom of Crowds® Data Catalog Study 2022 in several important ways:
External Awareness
- Build awareness for business intelligence markets and supplier brands, citing Business Intelligence market trends and vendor performance
- Gain lead and demand generation for supplier offerings through association with Wisdom of Crowds® Data Catalog Study 2022 brand, findings, webinars, etc.
Internal Planning
- Refine internal product plans and align with market priorities and realities as identified in the Wisdom of Crowds® Data Catalog Study 2022
- Better understand customer priorities, concerns, and issues
- Identify competitive pressures and opportunities