February 5, 2026

For most organizations, the main question about generative and agentic AI is not whether they will be adopted, but rather how soon, and in what ways they will be established. At the end of 2025, slightly more than half of all organizations reported experi-mentation with generative and agentic AI—indicative of strong intent, with the main questions being when, how, and where AI starts supporting and enabling business operations.

Source: Generative and Agentic AI Special Report

Here’s a look at recent and upcoming activity.

Market Studies

We’re excited about the 2026 research calendar, which currently has over 20 major market studies planned, including several new analytical data infrastructure (ADI)-focused special reports covering data lakes, warehouse, catalog, MDM, and observability.

We published an Agentic and Generative AI Special Report which has received very positive feedback. Next up is a new Analytical Data Infrastructure (ADI) Market Ecosystem Report, the 4^th annual Workforce Planning and Analysis Market Study (scheduled for mid-month), and the 12th annual Data Engineering Market Study to be published at the end of February.
 

Research Insights

Research Insights provide a concise analysis of the important issues that are front and center for data leaders today. These are authored for our Data Leader end user clients and are available to the vendors via the portal for your internal use. Recent titles include:

–       Now Is Not the Time for Data Leader Complacency

–       The Office of Finance and Agentic AI—Better Get Used to It

–       To Limit Spreadsheet Proliferation, Target Value-Added Scenarios

–       ERP Agentic AI Is Ready for Primetime

Research Insights make excellent fulfillment pieces for campaigns. You may leverage your “units” of analyst time for Research Insight distribution. If you are interested, please contact Danielle.

Check Ins

Speaking of units, if we haven’t connected recently, let’s schedule a check in call to discuss how you’d like to leverage the analyst time that comes with your subscription. I would be happy to brainstorm on how we can support you in the near term, whether through advisory, digital events, or other engagements.

If you need help accessing the portal or want to make changes to who in your organizations has access, drop me an email as well.

2026 New Year Data Collection

Thank you to all who attended a vendor information session. If you couldn’t make it, Michelle can send you the recording and the accompanying slides. The process is different this year with some notable changes in the information we are collecting and a streamlined vendor survey. I strongly encourage you to watch the recorded session – it runs about 20 minutes – as it is important to understand the process to ensure you will be appropriately covered in this year’s research.

If you have questions about data collection, please contact Michelle directly and she will help you out. We appreciate your participation!