| Volume 2 Issue 11
November 6, 2025 |
Dresner Advisory November 2025 News |
| “Sales Performance Management is integral to many performance management strategies, yet the distinct needs of sales professionals often go unrecognized. Our annual study illuminates these requirements and is a critical resource for organizations seeing to better understand the strategies, technologies, and practices that drive sales effectiveness and results.”
— Howard Dresner, founder and chief research officer at Dresner Advisory |
Here’s a recap of recent activity and a look at what’s ahead this month.
At the end of last month, we published the 8th annual Sales Performance Management market study. Next up is the Analytical Data Products Report (formerly Analytical Platforms) scheduled for publication in mid-November. We’ll finish out the year’s agenda with our 13th annual Embedded BI Market Study Report, scheduled for release in mid-December.
Research Insights
Research Insights provide a concise analysis of the important issues that are front and center for data leaders today. These are authored for our Data Leader end user clients and are available to the vendors via the portal. Recent titles include:
– Don’t Spend More on Data and Analytics, AI, or Digital Transformation Without Increasing Governance Investments – Data Leaders Must Adapt BICC Staffing Levels, Skills, and Activities – Industrialize Enterprise Data to Really Take Advantage of Agentic AI
October Offsite
Hearty thanks to all who participated in our Research and Planning meeting October 28-29th. It was a pleasure to welcome you all to Boston and we appreciate your making the trip. Everyone thoroughly benefited from all the engaging discussions, workshops, and networking opportunities. The feedback has been overwhelmingly positive with some great suggestions for potential future events.
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Welcome Saul Judah
We’re thrilled to welcome Saul Judah to our team as a Distinguished Analyst! Saul brings more than 25 years of experience in data, analytics, and information strategy—spanning research, consulting, and financial services. Most recently, he served as VP Analyst, Research – Data & Analytics at Gartner, where for over a decade he advised organizations worldwide on data management, governance and analytics best practices. Before Gartner, Saul held senior leadership roles at Barclays Bank, directing Information Strategy, Risk, and Data Quality functions across the enterprise. Earlier in his career, he held consulting positions at IBM Global Services and KPMG Consulting, and founded Symmetry Solutions, a data strategy consultancy. Saul holds an MSc in Information Systems from Kingston University and a BSc in Applied Physics from the University of Strathclyde. We’re excited to have Saul on board—his deep expertise and pragmatic approach will be invaluable to our clients, subscribers, and the broader data and analytics community. Mid-Year Data Collection The end user portion of this program is in its final stretch. By now you should have completed your outreach to customers. Please contact Michelle if you have questions or need assistance.
We appreciate your continued support!
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